Trail Talk
A Blog About Business, Leaders and Leadership
Join the conversation on the trails with Jonathan Brake (Jono).
It’s on the trails where the true conversations about life and strategy come out.
Myth Check: A Great Product Sells Itself
Ever heard someone say "build a better mousetrap and the world will beat a path to your door"? After 30+ years in marketing and product development, I'm here to tell you that's complete nonsense....
The Real Journey: What 15 Years of Building a Business Has Taught Me
G'day! I'm Jonathan Brake, and I want to take you back ten years to a moment at Niagara Falls with my Bride, Rebecca. After 15 years of grinding it out in business, we had finally reached a position...
First Mover Advantage: The Startup Myth That Could Cost You
Picture this: You're sitting in a boardroom, palms sweaty, pitching your revolutionary idea. Someone inevitably asks, "But what about first mover advantage? Shouldn't we rush to market?" Sound...
More Meetings = Better Communication
Ever find yourself scheduling another meeting to "improve communication" only to watch your team's eyes glaze over? You're not alone. MYTH BUSTED: Most meetings are actually a waste of time, and...
Busting the “Hard Work = Success” Myth
We've all been there. Someone asks how you're doing, and your automatic response is "I'm good, I'm busy!" It's like wearing busyness as a badge of honor. But what if I told you that working harder...
The Hiring Myth That’s Costing You Great Employees
Ever found yourself torn between hiring the most qualified candidate on paper and the person who just "feels right" for your team? You're not alone. There's a persistent myth in hiring that skill...